About

My journey into the world of marketing began during my MBA, where I was captivated by the intersection of creativity and storytelling.

How brands weave different stories and reimagine the way consumers perceive these stories, has always intrigued me and propelled me to learn everything related to marketing! 

I pursued my MBA in Marketing from Nirma University Ahmedabad, India and have gradually honed my skills in various marketing disciplines.

Today, I am driven by the belief that great marketing is not just about advertisements, it’s about creating meaningful connections between brands and their audiences. 

This website is my personal creative world, where I talk about everything and anything related to marketing; the trends related to it, brand examples and stories, and much more…

An honest endeavour to satisfy my inner child that is always captivated by the interesting examples in the world of Marketing!

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